The Thought That Counts - Podcasts on Emotional Intelligence from Ei4Change

The Thought That Counts - Insights into Biases and Fallacies 5

Robin Hills Season 2 Episode 5

Short inspirational insights into our common biases and fallacies.  Become more mindful and make better decisions through a deeper understanding of our mental shortcuts and errors in judgment. 


Robin Hills (Ei4Change) was inspired to create The Thought That Counts podcast from his series of bite-sized, inspirational soundbites for his local radio station.

Since then, these contributions have reached a wider audience through the podcast - The Thought That Counts.

This podcast explores the some of our common biases and fallacies:

  • Subjective Validation
  • Cult Indoctrination
  • Groupthink
  • The Affective Heuristic
  • Dunbar's Number

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Welcome to the Thought That Counts podcast inspired by my local radio station, Bolton FM. Five short snappy sound bites around aspects of emotional intelligence. In this series, we're exploring common biases and fallacies that can significantly shape the way we interpret information and make decisions. 

 In this episode, we explore 

  • Subjective Validation,
  • Cult Indoctrination, 
  • Groupthink, 
  • The Affect Heuristic, 
  • Dunbar's Number. 

I hope you enjoy this episode of The Thought That Counts. 

The Thought That Counts. We believe vague positive statements, even when we shouldn't. Have you ever felt a horoscope or personality test just got you perfectly? It's not magic. It's a cognitive bias called subjective validation. We have a deep-seated need to feel unique and understood. When we encounter a vague positive statement, like You are a caring person who sometimes struggles with self-doubt. Our brains latch onto the parts that resonate and discard the rest. The more positive and personal the statement feels, the more we're inclined to believe it, even if it's broad enough to apply to almost everyone. This phenomenon, also known as the Barnum effect, shows that people will accept generalised descriptions as accurate and specific to them. A classic psychology experiment by Bertram Fora demonstrated this by giving students a fake personality analysis compiled from horoscopes, and nearly all of them felt it was remarkably accurate. We're not naturally sceptical of generalities. In fact, we're primed to believe them, especially when they boost our self-image. Recognising this bias is the first step toward a more critical and objective view of ourselves and the world. 

 The Thought That Counts. Anyone can join a cult. The dangerous myth that only an intelligent or weak-willed people join cults is just that, a myth. The truth is, cult members are often intelligent, educated, and successful individuals. Cult indoctrination isn't about brainwashing rushing the vulnerable. It's a sophisticated psychological process that preys on fundamental human needs, like a sense of belonging and purpose. Leaders target people in transitional or difficult life stages, offering what appears to be unconditional love and a clear path forward, making the most intelligent people who often seek complex answers susceptible. Celts use a method of psychological manipulation. It begins with newcomers being showered with attention. This is followed by a gradual isolation from their old life, making the group their only source of validation. A new unquestionable reality is established through thought reform, where dissenting opinions are suppressed. By the time a person recognises the manipulation, they're often so deeply entrenched that leaving feels impossible. It's not a matter of a person's intelligence. It's a matter of a highly effective and gradual indoctrination process. 

 The Thought That Counts. The common belief that a group of people will solve a problem better than an individual isn't always true. Often, the desire to reach a quick consensus and avoid conflict can hinder progress and lead to poor decisions. This phenomenon is known as groupthink, and it's why even a team of smart, capable individuals can make a terrible choice. It occurs when the need for harmony outweighs the group's ability to realistically evaluate alternatives. Members suppress their doubts and disagreements to maintain group unity, creating a false sense of invulnerability and unity. To avoid groupthink, it's crucial to actively encourage dissent and critical evaluation. Leaders should assign a person who takes an opposing viewpoint, often for the sake of challenging the majority opinion or bringing in outside experts for an unbiased view. Creating an environment of psychological safety where members feel safe to voice concerns without fear of retribution is key. By welcoming diverse viewpoints and embracing constructive conflict, a group can move beyond a superficial consensus and find a genuinely well-thought-out solution. 

 The Thought That Counts.  We don't always act rationally. We often like to think of ourselves as rational decision-makers, calmly calculating risks and rewards to maximise our gains. However, this is a widespread misconception. The truth is, our choices are heavily influenced by our emotions, a cognitive shortcut known as the effect heuristic. This is where we use feelings of good or bad to quickly judge something. Instead of calculating risk and reward, we rely on a feeling which often leads us to overestimate rewards and underestimate risks when something feels positive. This reliance on emotion makes us stubbornly stick to our first impressions. Our initial emotional reaction to a product, idea, or person creates a powerful and lasting anchor. Once we've decided something is good, Based on this feeling, we're likely to seek out information that confirms our initial positive impression, a form of confirmation bias. This makes it incredibly difficult to change our minds, even when presented with new contradictory evidence. We often reaffirm our choices because the initial emotional feeling is so intense and strong, a process that can override a more logical analysis biases. The effect heuristic is a powerful mental tool that enables us to make quick decisions, but it can also lead us astray.  By recognising that our feelings often influence our perception of risk and reward, board, we can become more aware of our biases and make more deliberate and hopefully better choices. 

The Thought That Counts. We often imagine our brains as an infinite filing cabinet, effortlessly storing every name, face, and memory of everyone we've ever met. But the truth is far more modest. While you might recall thousands of acquaintances, your capacity for genuine social relationships is surprisingly limited. This phenomenon is explained by Dunbar's number, which suggests we can realistically maintain stable social relationships, those built on trust and reciprocal obligation, with only about 150 people at one time. Anthropologist Robin Dunbar proposed this number after observing primate social groups, noting a correlation between brain size, specifically Basically, the neocortex, and group size. He extrapolated this to humans, suggesting that our cognitive architecture restricts the number of individuals with whom we can have a truly meaningful relationship. These aren't just people whose faces you recognise. They're individuals you know well enough to understand their relationship with others, to trust, and to feel a reciprocal connexion with. Beyond this 150 mark, relationships tend to become more superficial, requiring less frequent interaction and emotional investment. In an age of endless social media connexions, it's easy to feel like we should be able to keep up with hundreds or even thousands of friends. While you may have thousands of online followers, the truly intimate and trusting relationships that enrich our lives will always be a select few. Understanding this helps us prioritise quality over quantity, enabling us to develop stronger, more meaningful connexions with those who genuinely matter in our limited social world.

My name is Robin Hills from EI for Change, Empowering your Emotional Management. 

 The Thought That Counts.